branding 

IMC

digital

design

studio

contact

Susan Collins

resume

 

Susan Collins

Directed creative concepting and integrated marketing communications from print to digital 

Print and digital advertising. Oversaw marketing campaign development to promote Curriculum-Based Virtual Reality Field Trips for Google Expeditions.

program brand identity, homepage banner, brochure and packaging

Lead concept development. Directed campaign that better equips educators to change the course of learning with meaningful integration of science, technology, engineering and math content into their instruction.

Managed the creative development of social media and banner ads, for the consumer GoMath Academy program.

homepage banners

twitter and facebook banner ads

email banners

online flyer

homepage banner

email banner

landing page banner

Directed campaign to drive awareness, engagement and leads for the summer school programs. Marketing materials include print and digital for summer school campaign.

Lead integrated campaign and designed marketing materials for early learning program. 

brochures, poster, product guide and folder

email marketing

Lead mobile friendly email template redesign.

email marketing

Lead mobile friendly email template redesign.

die cut brochures

web banner

Lead campaign to promote products that reach all student reading levels in their diverse classrooms.

homepage banner

email banner

brochure

Lead campaign to help learners draw a straight line between career interests and gainful employment and provides learners with essential skills to seek, secure, and succeed in high-interest positions.

collateral

email banner

Lead WriteSource campaign for interactive worktext to help students in Grades K-12 master writing. Marketing materials include print and digital communications.

brochure

social media

landing page banner

Lead campaign that fosters reading development in the classroom.

Lead Writers Inc marketing campaign. A program designed for college and career readiness. Marketing materials include print and digital deliverables.

brochure

social media pin

brochure

print collateral

Directed creative concepts for 2 basal math marketing campaigns.

Lead and created style guides.

program style guides

website home page style guide

brochures including digital program guide

Lead campaign to promote language development in the classroom.

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