Susan Collins
Directed creative concepting and integrated marketing communications from print to digital
Print and digital advertising. Oversaw marketing campaign development to promote Curriculum-Based Virtual Reality Field Trips for Google Expeditions.
program brand identity, homepage banner, brochure and packaging
Lead concept development. Directed campaign that better equips educators to change the course of learning with meaningful integration of science, technology, engineering and math content into their instruction.
Managed the creative development of social media and banner ads, for the consumer GoMath Academy program.
homepage banners
twitter and facebook banner ads
email banners
online flyer
homepage banner
email banner
landing page banner
Directed campaign to drive awareness, engagement and leads for the summer school programs. Marketing materials include print and digital for summer school campaign.
Lead integrated campaign and designed marketing materials for early learning program.
brochures, poster, product guide and folder
email marketing
Lead mobile friendly email template redesign.
email marketing
Lead mobile friendly email template redesign.
die cut brochures
web banner
Lead campaign to promote products that reach all student reading levels in their diverse classrooms.
homepage banner
email banner
brochure
Lead campaign to help learners draw a straight line between career interests and gainful employment and provides learners with essential skills to seek, secure, and succeed in high-interest positions.
collateral
email banner
Lead WriteSource campaign for interactive worktext to help students in Grades K-12 master writing. Marketing materials include print and digital communications.
brochure
social media
landing page banner
Lead campaign that fosters reading development in the classroom.
Lead Writers Inc marketing campaign. A program designed for college and career readiness. Marketing materials include print and digital deliverables.
brochure
social media pin
brochure
print collateral
Directed creative concepts for 2 basal math marketing campaigns.
Lead and created style guides.
program style guides
website home page style guide
brochures including digital program guide
Lead campaign to promote language development in the classroom.
